Wiko launched a line of connected bracelets called Wimate, built for people who wanted to track their sleep, steps, and heart rate without staring at a phone. The hard part was fitting all of that onto a tiny screen without burying people in numbers. We kept the software simple on purpose, and matched that simplicity on the hardware side too. I also pushed to find a visual language of our own, something that looked like Wimate and nothing else on the market.